The underwired bra alternative: the bralette

The underwired bra alternative: the bralette

What are bralettes?

Bralettes are the underwired alternative to bras. In contrast to the conventional bra, they have No underwiring and usually no pre-shaped firm cupswhich makes them a real feel-good experience and thus the jogging pants among bras! Bralettes give you a Naturally attractive silhouettewithout constricting you or being too tight.

So comfortable and yet so beautiful!

You don't like bras with rigid underwires and want to feel like you're not wearing a bra at all? But you don't want to do without a secure hold in everyday life? Then we recommend you try a sensual bralette. The soft material of our bralettes nestles gently against your body and gives you the feeling of floating on clouds.

Integrated silicone padding like in the straps of the bralette "Eliana" sagegrey relieve the strain on your shoulders and ensure maximum comfort. The Bralette "Sensla" cappuccino even comes completely Without closure from. The The elasticated back of the lace dream makes it easy to put on and take off over the head possible. An absolute must-have for a hectic Monday morning! Although the underwired must-haves are primarily designed for comfort, they do not sacrifice a seductive appearance.

Seductive appearance? Yes! Put an end to the prejudice of the old-fashioned "love-killer"! Bralettes consist of delicate lacethat seductively envelops your curves. For example, the romantic lace of the bralette "Emilia" a daring look at your thirsty skin.

Discover Bralettes

"In 2020, we sold ten times as many bralettes as we did two years ago" (Sabrina Schönborn, founder and Managing Director of SugarShape GmbH)

"Especially in today's world, comfort is becoming increasingly important and at the same time no longer excludes a modern style. Bralettes are an indispensable part of the underwear drawer." (Laura Wacker, founder of SugarShape)

Bralettes for a larger bust

Unfortunately, the prejudice that bralettes are only suitable for a smaller bust size persists. However, we can refute this myth. Thanks to a sophisticated cut, our bralettes offer you a firm hold even with a large bust. We particularly recommend the Bralette "Emilia" in the gorgeous color violetwhich, due to the higher cut Reliable support even with a large chest gives. Bralettes are neither bulky nor do they constrict your bust like a minimizer.

With bralettes, more and more of our customers are finding that comfort and sexiness don't have to be mutually exclusive. The demand is constantly increasing! That's why we now offer our bralettes in around 70 sizes!

Bralettes experiences - What our customers say

"I recently moved into this bralette and I couldn't be happier with it! Finally a beautiful bralette for my large bust. The lace is really beautiful, so you can combine the bralette with all kinds of outfits and let it 'flash out' beautifully. It is also super comfortable. I can recommend the bralettes without a guilty conscience." (Customer Lisa-Marie)

How can I style a bralette?

You can not only wear these comfortable all-rounders on the sofa at home, but also style them in different ways. The romantic lace of the bralette means it can be worn with different outfits combine. Want to show off your cleavage in a special way? Then we recommend letting the lace of the bralette peek out playfully under a low-cut sweater or shirt.

A beautiful back can also be delightful. In particular, you can use the claspless bra alternatives for your appearance with wandbeautiful back neckline and enchant those around you with the figure-flattering lace.

Insider tip! The bralette can also be worn as a dirndl blouse at the Oktoberfest. You can find out how to style it in the article "The perfect "dirndl bra"? - Now it's off to the Oktoberfest!"

Bralettes und Bustiers als Crop-Top-Ersatz

Manche der bügellosen Lieblinge lassen sich perfekt als Crop-Top einsetzen. Die luftig-leichten Bustiers "Freeda" mit geripptem Material sind besonders flexibel, luftdurchlässig und in vielen frischen und knalligen Farben erhältlich. Ob nur zum Chillen auf dem Sofa, Tanzen auf dem Festival oder unter einer offenen Bluse mit High-Waist-Jeans im Alltag. Diese Kollektion ist das Chamäleon unter den Dessous!

Discover Bralettes

Das Wichtigste im Kurzüberblick:

  • Bralettes sind die bügellose Alternative zum BH
  • Maximaler Komfort trifft auf edle Spitze
  • Bralettes stehen BHs in Sachen verführerischer Erscheinung in Nichts nach!
  • Bralettes auch für große Größen gut geeignet, da sie einen sicheren Halt bieten
  • Viele Kombinationsmöglichkeiten, um Dein Bralette in Szene zu setzen